Likely people in unlikely places

This past Friday night, ABC News Nightline did a special on the folks over at XXXChurch.com and their controversial methods of reaching out to the lost...especially those in the porn industry. Did we mention that Craig Gross, the founder of XXXchurch.com is one of our breakout speakers? (AHEM--REGISTER NOW!) Anyway, there is no doubt that their methods of reaching the lost are intentionally controversial. In fact, that's what most of the Nightline piece is about. The question we have for you is this, if a ministry like XXXChurch.com can be so forthright and controversial in reaching the lost, should you be using more methods that are unconventional and controversial to the same effect? If no, why not?