Friday Schedule

Brother Chip Heath and Dan Heath are the co-authors of Made to Stick: Why Some Ideas Survive and Others Die and are regular columnists in Fast Company magazine.

Chip Heath is a Professor of Organizational Behavior in the Graduate School of Business at Stanford University. He is the co-author of the book Made to Stick: Why Some Ideas Survive and Others Die, which has been a New York Times, Wall Street Journal, and BusinessWeek bestseller. Chip has spoken and consulted on the topic of "making ideas stick" with organizations such as Nike, the Nature Conservancy, Microsoft, Ideo, and the American Heart Association.

Dan is a Consultant to the Policy Programs for the Aspen Institute. He is the co-author of the book Made to Stick: Why Some Ideas Survive and Others Die, which has been a New York Times, Wall Street Journal, and BusinessWeek bestseller. Dan has spoken and consulted on the topic of "making ideas stick" with organizations such as Microsoft, Nestle, the American Heart Association, Nissan, and Macy's.Thinkwell in Austin, TX. Dan has an MBA from Harvard Business School, and a BA in the Plan II Honors Program from the University of Texas at Austin.

Talk to singer/songwriter Josh Wilson for very long, and you're bound to get a laugh. He infuses humor into even the minor details like the "No Thanks" section of his liner notes, in which he calls out high gas prices, cavities, pop-up ads, and the Black Smoke Monster from "Lost". That deadpan sense of humor, not to mention a crop of cleverly constructed songs, definitely makes Josh stand out in a crowd.

Growing up in Lubbock, Texas, he rarely remembers a day that didn't involve playing music. And by age 7, Josh's voracious appetite for all things musical wasn't simply limited to one instrument. After taking piano lessons, he also added drums and guitar to his growing repertoire.

Josh's use of vivid lyrical imagery, not to mention a funny, easygoing stage presence quickly earned Josh an enviable grassroots following during college. While studying for classes and writing papers, the multitasking student moonlighted as a traveling musician during the weekends and summer break. Then after playing a showcase for his peers (and music industry execs), Josh's thoughtful reflections on life and faith, as well as his guy-next-door banter from stage, piqued the interest of EMI Music Group.

Now with his major-label, critically acclaimed debut, Trying to Fit the Ocean in a Cup, Josh continues to communicate what's on his heart with 11 unique songs that he hopes will inspire and challenge fellow believers.

For more information on Josh, check out www.myspace.com/joshwilson

Senior Pastor of The Sanctuary Covenant Church, Efrem Smith serves close to 1,000 people with the vision to be an urban, multi-ethnic, relevant, holistic, and Christ-centered community. He is an internationally recognized leader, speaker, and consultant on diversity and multi-ethnic issues. Smith has held leadership positions in both church and parachurch organizations such as the Boys and Girls Club of America and Fellowship of Christian Athletes. He is the author of numerous articles and books, including The Hip Hop Church.