Dave Ferguson, Jon Ferguson and Erik Bramlet have written a book called The Big Idea. In it, Dave says, "We have bombarded our people with too many competing little ideas, and the result is a church with more information and less clarity than perhaps ever before." At every touch-point, the people in your congregation are receiving what Dave refers to as "little ideas"…things to do, things to change, ways to serve, things to think about etc. As every little idea gets added, focus is lost and people are left with far more ideas than they can possibly ever apply.

In this session of Defining Moments, Dave, Jon and Erik join Bill and host Nancy Beach to discuss the concept of The Big Idea. They have been implementing it at Community Christian Church in Naperville, IL and have experienced great benefits.